Entrepreneurs see and create value in situations that other people view as worthless, impossible, or stupid. That’s the job of the entrepreneur.
Of course, no one, including the entrepreneur, can know with certainty if a new product or service will end up being valued—or be relegated to the huge scrap heap of “surefire” ideas that didn’t pan out—until the product or service has actually been tried and proven valuable in the real world, usually because someone buys it.
Only in retrospect can we judge how ideas that seemed devoid of value were actually worthwhile.
That’s why entrepreneurs remain humble and curious!
From the book, Worthless, Impossible and Stupid: How Contrarian Entrepreneurs Create and Capture Extraordinary Value by Daniel Isenberg